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claudia barac-roth

Creative Strategy. Art Direction. Typography Lover. Brand, Visual Identity. Problem Solving.

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open for it

Collaborated with and managed multi-discipline teams to establish brand vision for Maryland Office of Tourism with consumer “Open For It” campaign. Visual lead, art directed and worked to maintain concept across all platforms. Shared a story of welcoming, open minded experiences.

Director-Photographer: Dean Alexander / Writer: Matthew Ketchum / Designer: Jessica Painter / Digital Designers: Adrian McLoughlin, Kara Siegert

Open for it Consumer Print Ads
open for it magazine consumer insert
open for it consumer postcards
visitmaryland.org
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